Question 1

What is NexGen Executive Assistance?

Accepted Answer

NexGen is a premium professional services consultancy delivering tech-enabled, emotionally intelligent remote executive support to high-performing leaders worldwide. Founded by Sabrina Cohen, an elite Executive Assistant with over 25 years of experience. We specialise in strategic assistance that blends precision, discretion, and empathy to empower modern leadership.

Our elite group comprises of carefully selected senior level professionals across the UK, Europe and the U.S., enabling us to support organisations at both executive and operational levels with consistency, professionalism, and discretion.

Question 2

What makes NexGen different from traditional support providers?

Accepted Answer

NexGen Executive Assistance isn’t built on volume, it’s built on precision and presence. We don’t offer generic support; we deliver a strategic partnership. We don’t just assist - we anticipate.

NexGen blends elite EA expertise with cutting edge technology and emotionally intelligent leadership. Every detail, from our meticulous onboarding flows through to our branded policies, is designed to reflect our commitment to excellence and professional authority.

This ensures that every interaction that you have with us is seamless, and personalised.

Our team comprises of carefully selected senior level professionals with experience supporting high-performing leaders and complex organisations.

Founder Led Ethos: NexGen is shaped by a founder  who has over 25 years of working with senior executives and therefore understands the nuances, confidentiality, discretion, and precision required at the highest levels of global leadership.

Our focus on anticipating your needs, rather than just responding to them, sets us apart and guarantees a superior client experience.

Question 3

Which type of clients does NexGen work with?

Accepted Answer

We partner with:

• C-Suit Executives & Senior Leadership:
Leaders in high-stakes environments needing elite administrative support without the overhead cost of full-time staff.

• Ultra High Net Worth Individuals (UHNWIs):
Discerning clients requiring discreet, comprehensive lifestyle and business management tailored to their unique pace, privacy, and global commitments.

• Entrepreneurs & Founders (Startups / SMEs):
Business owners juggling operations and strategy who need scalable and trustworthy assistance.

• International Clients Seeking UK based Admin Support:
Leveraging our location and local insight for global professionals doing business in the UK.

• Professional Service Firms: 
Consultants, Lawyers, Accountants, and Wealth Advisors with dynamic client demands and administrative needs.

• Remote and Hybrid Teams:
Companies embracing flexible work models who require Virtual Assistants integrated into their digital workflows.

• Non-Profits & Charities:
Leadership teams managing limited finances and human resources needing operational support with integrity and efficiency.

• Thought Leaders & Creatives: 
Authors, Speakers, and Content Creators focused on their message while outsourcing day-to-day admin.

We are always open to working with individuals and firms who operate within Emerging Markets. Our packages can be tailored to reflect cultural nuances, time zone alignment, and economic realities.

Question 4

What services are delivered through a NexGen partnership?

Accepted Answer

NexGen provides a suite of premium executive support services designed to strengthen leadership capacity, streamline operations, and enhance organisational performance. Our services are delivered through a remote‑first model with optional hybrid support, ensuring flexibility, continuity, and scalability.

Our Service Partnerships - Essence, Elevate, Legacy, Synergy, Continuum and Concierge include but are not limited to:

Executive Support
High‑level assistance for founders, C‑suite leaders, and senior executives, including complex diary orchestration, inbox management, stakeholder liaison, meeting preparation, and executive workflow optimisation.

Operational Support
Support across business operations, including process improvement, documentation, systems coordination, vendor management, and the creation of a scalable administrative infrastructure.

Project Coordination
End‑to‑end support for initiatives such as events, launches, internal projects, and cross‑functional workstreams, ensuring timelines, communication, and deliverables are managed with precision.

Strategic Administration
Support that goes beyond task execution, including planning, research, reporting, and executive decision‑making enablement; designed to increase leadership bandwidth and organisational clarity.

Wellbeing & Balance Partnerships

Because performance at the highest level requires more than efficiency alone, our packages also weave in wellness-focused initiatives. From the NexGen Work / Life Balance Toolkit (Essence & Elevate) to the Balance & Reset Workshop (Legacy, Synergy & Continuum) and our Work & Wellness Masterclass (Concierge), we ensure our clients benefit from tools, strategies, and experiences that enhance focus, resilience, and sustainable success.

Question 5

How does NexGen manage support across multiple time zones?

Accepted Answer

We operate with global precision. Our systems are calibrated to track and adapt to your local time zone, ensuring seamless scheduling, timely communication, and zero disruption. Whether you're in London, New York, Dubai, or Singapore, we align our workflows to your rhythm, not the other way around.

For clients with international teams or frequent travel, we offer:
 • Time zone aware calendar management
 • Smart reminders and buffer planning for cross-border meetings
 • Coordination across distributed teams and global stakeholders

At NexGen, time zones aren’t a barrier, they’re part of the strategy.

Question 6

How does NexGen manage business travel for clients?

Accepted Answer

We’ve partnered with one of the world’s leading Travel Management platforms, to deliver a seamless, secure, and efficient travel experience for our clients.

Through this partnership, NexGen is able to handle every aspect of your travel - flights, hotels, trains, ground transportation, and car hire directly within our concierge-style travel service, while you maintain full financial control through your NexGen retainer.

Benefits for You:

• Convenience: All bookings managed under one trusted and secure system, without the need for multiple vendors.

• Flexibility: Trips can be changed or cancelled with up to 80% refunded within 2 hours before departure.

• Transparency: Every booking is tracked and reported through your NexGen retainer client dashboard,  so you always know exactly what has been spent.

• Security: Travel costs are handled within your approved retainer, no need to share bank or card details with third-party providers.

• 24/7 Support: Round-the-clock Traveller support ensures that changes or emergencies are handled swiftly and professionally.

• Sustainability Options: For clients who prioritise ESG,  our Travel Partner offers carbon-offsetting tools to align travel with your values.

With NexGen your business travel is simplified, safeguarded, and strategically managed all within your agreed framework.

Question 7

Does NexGen provide hybrid executive support?

Accepted Answer

Yes. For clients who require a physical presence alongside remote support, NexGen offers Continuum and Concierge, our hybrid executive partnerships. Both are tailored to blend on-site support with our established remote first infrastructure, giving you the relationship depth of an in-person assistant with the scalability, continuity, and oversight of a premium remote model.

Both services are currently available for clients who have offices in or would like periodic in-person collaboration in London. For organisations based outside London, hybrid arrangements may be available on request and are scoped individually based on location and operational requirements.

Each partnership is individually scoped to reflect your business rhythm, onsite needs, and executive style.

Question 8

What expertise does a NexGen Executive Partner bring to my business?

Accepted Answer

At NexGen, our Executive Partners are not generalists. They are seasoned, professionals with deep expertise in executive support, operations, and strategic administration.

Our partners are carefully selected from senior talent pools across the UK, Europe, and the US, bringing global perspective, discretion, and world-class capability. They support founders, C-suite leaders, board directors, and high-performance organisations who expect exceptional standards.

Each NexGen Executive Partner is selected for their:

Proven Senior Experience
Typically 5–10+ years supporting senior leadership, board-level executives, and UHNW individuals across finance, investment, legal, and high-growth environments.

Elite Skill Set
From complex calendar management and inbox triage to project coordination and stakeholder liaison, our partners operate with precision, emotional intelligence, and sound judgement.

Technology & Systems Fluency
Confidence working within secure, cloud-based platforms and productivity tools, with ongoing exposure to AI-enhanced workflows and remote collaboration best practice.

Professionalism & Integrity
Every partner reflects NexGen’s ethos of quiet mastery, discretion, accountability, and premium service delivery.

Cultural & Strategic Fit
Beyond credentials, we prioritise alignment with your leadership style, values, and communication preferences to ensure a seamless working relationship.

Question 9

How does NexGen select the right Executive Partner for me?

Accepted Answer

At NexGen, we believe the right partnership is the foundation of every successful collaboration. Our matching process goes beyond skills. We look at personality, working style, industry experience, and strategic fit.

• Discovery Consultation – We take time to understand your business, leadership style, and priorities.

• Curated Matching – From our Collective of vetted, experienced Executive Partners, we identify the individual best aligned to your working style and needs.

• Continuity Promise – Behind your dedicated Executive Partner is a discreet Peer Partner trained in your workflows, ensuring seamless support in unforeseen circumstances.

• Ongoing Alignment – We review your Partnership regularly to refine, adapt, and elevate as your business evolves.

This ensures that every client is aligned with a strategic partner who understands them and their business.

Question 10

How can I utilise my NexGen Executive Partner?

Accepted Answer

NexGen clients are empowered to fully leverage their dedicated Executive Partner in a way that aligns with their unique business priorities and the scope of their selected partnership. Each client is supported in utilising their EP strategically and efficiently, ensuring their operational needs are met with precision.

The level of support available is determined by the selected package. For clients requiring more advanced or comprehensive project management, we recommend choosing one of our corporate partnership tiers: Legacy, Synergy, Continuum, or Concierge.

Across all partnerships, clients may delegate a wide range of responsibilities to their Executive Partner, from scheduling and correspondence management to complex project coordination and strategic administrative support.

This flexibility enables each EP to become an integrated extension of the client’s leadership and operational workflow.

Question 11

How does NexGen ensure the security and confidentiality of my data?

Accepted Answer

NexGen takes data security and confidentiality seriously. Every tool and platform we use is vetted for security, compliance, and reliability, ensuring your information is handled with the highest level of care.

We are an ICO registered organisation, we operate in full compliance with UK GDPR and maintain clear, accountable processes for the collection, storage, and handling of personal data. This legal foundation is supported by our commitment to SMB1001 aligned governance standards through Dynamic Standards International, reflecting our structured and intentional approach to operational security.

As a Microsoft 365 Champion organisation, our internal operations run entirely within Microsoft’s secure, cloud‑based ecosystem. We benefit from enterprise grade protections including encrypted storage, advanced threat detection, conditional access, and continuous compliance monitoring across all environments.

We follow strict security protocols and industry best practices. This includes encrypted cloud storage, restricted access to sensitive information, and routine security reviews to maintain the integrity of our environment.

All Executive Partners are cybersecurity trained and hold an Anti Money Laundering (AML) certificate, have signed an Non Disclosure Agreement, and operate under comprehensive confidentiality agreements. They also adhere to secure remote‑working standards, including the use of approved VPNs and protected devices.

Our commitment to maintaining exceptional security and discretion ensures your data remains safe, confidential, and managed with the professionalism you would expect from a trusted executive support partner.

Question 12

Do I need to share my bank or credit card details with NexGen?

Accepted Answer

No, you will not need to share your personal or business banking details with us.

At NexGen, we operate on a retainer-based management system. Instead of us having direct access to your accounts, you pre-approve and allocate a set retainer amount. All third-party services and tasks are delivered within that agreed budget, giving you full visibility and control without compromising financial security.

Benefits of the Retainer Model for You:

• Financial Security: We never require your bank or card details, your financial information stays private and protected.

• Efficiency & Focus: No repeated approvals or payment admin, your time stays focused on strategy, not transactions.

• Controlled Spend: Your retainer acts as a secure budget - nothing is billed beyond the amount you’ve allocated.

• Real-Time Visibility: Through our secure management system, you will have access to your personlised client dashboard, where you’ll be able to log in and view your retainer usage, project progress, invoices, and reports at any time, giving you instant clarity on how your financial resources are being managed.

• Pre-Approval Safeguards: You can choose settings that require pre-approval for any spend items above a certain threshold, ensuring you’re always in control of significant outlays.

• Predictable Cash Flow: Monthly retainers make it easy to forecast and manage expenses.

• Scalable Support: Retainers can be adjusted as your business needs evolve.

• Transparency: You’ll receive clear reporting on how your retainer is being used, ensuring accountability at every stage.

In short, our retainer system combines security, simplicity, and financial precision - safeguarding your resources while empowering you to focus on the bigger picture.

Question 13

What are NexGen's rates for a one off project or a short-term engagement?

Accepted Answer

Not every leader requires an ongoing partnership. For those moments when excellence is needed on demand, NexGen offers bespoke short-term engagements tailored to your most pressing priorities.

Whether it’s preparing for a high-stakes board meeting, managing a product launch, or streamlining a specific workflow, our team delivers precision, discretion, and impact without compromise.

Engagements typically range from one-off projects to 6–8 week intensives. Each is scoped and priced individually to reflect the level of focus and urgency required.

Starting from £975 per engagement.

Rates for both types are determined by:
• 	Scope and complexity of the task
• 	Urgency and turnaround time

Final pricing determined by scope of work, time equity, complexity, and urgency. This ensures every project receives the precision, discretion, and senior-level expertise NexGen is known for.

Question 14

Why should I partner with NexGen?

Accepted Answer

Partnering with NexGen gives leaders access to a level of executive support that goes far beyond traditional administration. Our model is designed to strengthen leadership capacity, enhance operational clarity, and create the conditions for sustainable, high‑performance growth.

Key benefits include:

• Enduring Partnerships – Our services are built for meaningful transformation, not "quick fixes". Every engagement is structured to create impact, not just operational relief.

• Strategic Alignment – You’re matched with a senior‑level Executive Partner who operates as an extension of your leadership — anticipating needs, managing complexity, and enabling you to focus on what matters most.

• Continuity Promise – Behind every dedicated Executive Partner is a discreet, trained 'Peer Partner', ensuring seamless support even in unforeseen circumstances.

• Trusted Excellence – Our Collective is built on confidentiality, professionalism, and boardroom-ready polish, trusted by C-Suite leaders, Founders, and Entrepreneurs worldwide.

• Tailored Flexibility – We recommend a three-month starting arc, but adapt each partnership to your evolving priorities and ambitions.

Question 15

What is the process for getting started with NexGen?

Accepted Answer

Begin with a complimentary 45 minute consultation.(https://www.nexgeneasupport.com/book-a-service) We’ll assess your needs, recommend the ideal service tier, and guide you through our onboarding process designed to feel intuitive, conversational, and premium, so that you feel supported and engaged from the very start of your journey with us. This allows NexGen and you (our client) set the right foundation for a successful and rewarding partnership.

About Us

A Career Built within Global Leadership Environments

FAQs - Frequently asked questions